OUR SERVICES
We add clarity by helping brands understand how customers are viewing their products and then establish effective strategies to engage with them.
OUR APPROACH
Our approach is fully transparent and consultative. We are all about making connections, managing relationships, and providing solutions. We work with you to manage pricing and promotions, and share in the knowledge of how to deal with the expectations of corporate accounts. Most importantly we provide end-to-end sales service to drive volume growth quickly and sustainably.
SERVICES
STRATEGY & CONSULTING
We work with you to develop a strategic sales conversion path so that you can more clearly understand how customers are viewing and engaging with your brand. We develop strategies at the executive level, essentially acting as your VP of Sales, and advise on the best ways to go to market.
RESEARCH
We provide Canadian food industry market research, expertise in government relations, import regulations, packaging and label requirements, translation services, trade show management solutions, and customized retail promotions.
MARKETING
We manage marketing and promotion activity through email marketing and online ads. We leverage our creative agency relationships to ensure our clients brands are more visible in the marketplace.
NEGOTATIONS
Our expertise also extends to managing agreements and relationships with group procurement organizations (GPOs), distributors, multi-unit end-users, in addition to developing responses to request for proposals (RFPs) and tenders.
SALES
We work with distributors and retailers to help drive your sales goals. We are well equipped to manage your virtual or live trade show experience. Our CRM system is robust so you can be confident each conversation has context, and customers receive personalized, timely follow up.
TRADE RELATIONSHIPS
Our shared services model means we can provide your company greater efficiency than if you were to hire a sales and marketing department of your own. By spreading our services across a portfolio of clients, we can provide them at a lower cost than if manufacturers were to do it themselves.
PROGRAM A
The Growth Agent
For founders who need structure, strategy, and weekly accountability.
BEST FOR:
Startup | Scale-Up | Wholesale/Foodservice Expansion | Sales Growth | Turnaround | Exit Prep
WHAT YOU GET:
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Weekly strategy + coaching calls to keep you moving and remove guesswork
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Unlimited chat/email support for real-time decisions, troubleshooting, and momentum
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A full Business Strategy Assessment to identify gaps, growth levers, and hidden opportunities
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Feeback + Next Steps so you always know what’s working and what to adjust
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An Action Plan that aligns goals, resources, and timelines
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A simple, focused roadmap you can actually execute—no overwhelm, just clarity
WHY IT WORKS?
Weekly guidance keeps your strategy sharp and your execution steady. You gain clarity, momentum, and real-time course correction—the support most founders don’t have but absolutely need to grow with confidence.
PROGRAM B
The Momentum Advisor
For founders who move independently and want a trusted advisor to keep momentum steady.
BEST FOR:
Decision support, understanding partnerships, channel strategy, and managing relationships with agencies, brokers, and distributors.
WHAT YOU GET:
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Two coaching calls per month to guide strategy, and decisions that might be blocking your momentum
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Accessible by chat/email for troubleshooting
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Feeback + Next Steps so you always know what’s working and what to adjust
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Support to Manage Relationships so your virtual team has more impact
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Templates + tools — bite sized, and easy to understand
WHY IT WORKS?
For founders who already have momentum, this program provides senior advisory support without the intensity of weekly coaching.